Founder-led email and SMS agency

About Enflow Digital

Enflow Digital plans, writes, designs and runs email and SMS for ecommerce brands on Omnisend, Klaviyo and Brevo. Karolina and Julius built and exited their own ecommerce businesses before starting Enflow in 2022, and both have worked in email since 2018. Today our team does the same work for 100+ brands in the US, UK and Europe.

Enflow Digital co-founders Karolina Uvarkina and Julius Urbanavicius, on Omnisend's stand at eCommerce Expo London and at Omnisend Partner Connect in Lisbon

From the First Send to Today: Our Story

Our ecommerce journey began in 2018.

“What started as my tinkering hobby in the evenings and on the weekends soon turned into full-time work, building international ecommerce brands that served tens of thousands of customers.” Julius Urbanavicius, co-founder

“Meanwhile, my focus was always on marketing: testing, tweaking and refining what brought leads and sales to our businesses.” Karolina Uvarkina, co-founder

Together, those stores grew fast. By 2022 we had one big takeaway:

Of all the tools we used to grow revenue, email marketing was the most reliable.

So we started Enflow Digital to do the same for other ecommerce brands: emails that build engagement and loyalty, and lift sales with every send.

Since 2022, our flows and campaigns, built on data, conversion copy and clear design, have helped 100+ brands grow their revenue with email.

Enflow Digital is the trading name of MB Enflow Digital, based in Vilnius, Lithuania. We work with ecommerce brands in the US, the UK and Europe.

Our timeline

From our own online stores to a partner agency that Omnisend ranks among its best.

  1. 2018: email for our own stores

    Karolina and Julius start running email for the ecommerce businesses they built, and learn that it brings in the most reliable revenue.

  2. 2022: Enflow Digital starts

    We start Enflow Digital in Vilnius, Lithuania, to run email and SMS for other ecommerce brands.

  3. March 2026: Omnisend Strategic Partner

    Omnisend names us a Strategic Partner, the top tier of its Partner Program. In its published stories, Omnisend calls us "one of the top 5 agencies worldwide out of more than 4,000 in the program".

  4. Autumn 2026: London and Lisbon

    We run free email audits on Omnisend's stand at eCommerce Expo London and join Omnisend's partners at Partner Connect in Lisbon.

Meet the founders

Karolina Uvarkina and Julius Urbanavicius run Enflow Digital every day. Our team of project managers, copywriters and designers does the account work.

  • Karolina Uvarkina

    Karolina Uvarkina

    Co-Founder, Head of Email

    Karolina Uvarkina built and exited ecommerce businesses before Enflow, leading their marketing: testing and refining what brought in leads and sales. Karolina has worked in email since 2018 and now leads email at Enflow Digital.

  • Julius Urbanavicius

    Julius Urbanavicius

    Co-Founder, Head of Growth

    Julius Urbanavicius turned a weekend hobby into full-time work, building and exiting ecommerce brands that served tens of thousands of customers. Julius has worked in email since 2018 and leads growth at Enflow Digital.

The team behind your emails

Our strategy, copywriting and design work is behind $50M+ in client revenue, tracked in Klaviyo.

  • Julius Urbanavicius

    Julius Urbanavicius

    Co-Founder, Head of Growth

  • Božica K.

    Božica K.

    Lead Designer

  • Karolina Uvarkina

    Karolina Uvarkina

    Co-Founder, Head of Email

  • Natalia B.

    Natalia B.

    Senior Designer

  • Anastasiya S.

    Anastasiya S.

    Lead Project Manager

  • Nick M.

    Nick M.

    Senior Copywriter

  • Nariman I.

    Nariman I.

    Jr. Project Manager

  • Antonina T.

    Antonina T.

    Implementation Specialist

How the team works on your account

Your account is run by a small group of people, each with one job.

  • A founder on the plan

    Karolina and Julius work in the agency every day and shape each client's plan from the account data, so the strategy comes from people who ran their own stores.

  • A project manager as your contact

    A project manager runs your calendar, answers your questions and sends the monthly report, so you always know who to ask.

  • A copywriter and a designer

    Our copywriter writes each email in your brand's voice, and our designers lay it out in your brand's style.

  • An implementation specialist

    Our implementation specialist builds the flows, segments and sign-up forms in your email platform.

Trusted by 100+ brands

  • Alkaline Herb Shop logo
  • SensAsia Spas Logo
  • Vetz Petz logo
  • ZUP logo
  • Overnight Glasses logo
  • Cocoon Apothecary logo

What our clients say

Founders and marketing leads of ecommerce brands describe their work with Enflow Digital.

  • Cocoon Apothecary logo

    Jessica Burman

    Founder and CEO of Cocoon Apothecary

    The Enflow Digital Team is dependable, professional, and provides top notch content. They took so much work off our plates by managing our email marketing and got us amazing results.

  • Renee Moore

    Renee Moore

    Founder of Cinch Skin

    Omnisend recommended I give Enflow Digital a try and they did not disappoint. They worked quickly and efficiently and made some great changes to our flows and promotional emails. They also understood our brand perfectly (both tone of voice and creative) I would recommend this team for anyone wanting a stress free partnership. Thank you!

  • Amr Siam

    Amr Siam

    Head of Growth at GoDoggy.JP

    "It was an absolute pleasure working with Enflow Digital! They really helped us improve our Klaviyo performance and helped setup very profitable flows for us. On top of that, he went above and beyond to get a deep understanding of not only our business, but also our customers as well. Would highly recommend the team to anyone."

Latest news

Partner news, events we take part in and stories Omnisend published about our work.

Work with the team behind these results

Book a free strategy session. We look at your account and come back with what to fix first.